Avon has released ‘Reverse Makeup Tutorial’, a video created alongside anti-domestic violence charity No More to shine a light on controlling behaviour using make-up as a tool for manipulation.
New research from the beauty company reveals one in six women have had a partner control whether or not they wear make-up, while 11% of women have had a partner influence if they wear make-up.
Launched to coincide with the United Nations’ 16 Days of Activism against gender-based violence, the research reflects the experience of 1,035 British women.